MARK 2049 – PRINCIPLES OF MARKETING II

MARK 2049 – PRINCIPLES OF MARKETING II Marketing Ethics Worth: 15% / Graded out of 35 Work in groups of 3 max Due: Start of Class, week 10 Objective To develop an understanding of the concept of ethics and its application to marketing. Task Before you begin, read the week 3 ppts and chapter 18 …

MARK 2049 – PRINCIPLES OF MARKETING II Read More »