Winter 2024 Table of Contents: ASSIGNMENT OVERVIEW AND CONTEXT 3 Assignment Breakdown 3 Main Assignment Overview and Context 5 Your Problem 6 Key Criteria 8 Narrowing Your Topic – An Example 11 PARTICIPATION/ IN-CLASS WRITING EXERCISES AND DISCUSSIONS 14 ACADEMIC INTEGRITY AND AI QUIZ 15 PROPOSAL AND ANNOTATED BIBLIOGRAPHY 16
WESTMINSTER BUSINESS SCHOOL SCHOOL OF MANAGEMENT AND MARKETING Module title: Digital Marketing Strategy and Planning Module code: 6MARK019W Assessment title: Individual Portfolio Assessment weighting: 50% Assessment deadline: Tuesday, 28th November 2023 13:00 UK Time. Submission method: Blackboard Date and form of feedback: 19th December 2023. Written on Blackboard Assessment format:
