You will further research and reflect, based on your learning this term and your career interests, and write an APA style research paper focused on major changes an industry or business function of your choice (e.g., healthcare, marketing) will experience due to digital transformation. The general structure of the report is as follows:
- An introductory section about current technological trends providing context for your report.
- A description of the industry or business function and technologies that are likely to radically change them. You must focus on a specific area of interest rather than discussing how technology will change everything. You must also describe and analyze these technologies based on their potential to be gamechangers for the said industry or business function.
- The challenges for such radical change to become widespread and beneficial to companies.
- A conclusion section (with your takeaway from the discussion).
To write this report you will need to cover at least the following:
- Your report must adhere to APA 7.0 formatting.
- You must research at least 5 recent (i.e., less than 10 years) peer-reviewed articles. Exceptionally, highly regarded industry sources (e.g., IBM, Oracle, SAP, McKinsey, Accenture, Deloitte, Capgemini) will be accepted.
- Other than APA formatting, the structure for the paper is not fixed, if there is a logical flow of ideas. The length of the paper is not an issue, but it should not be longer than 10 pages.
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| Student: | Date: | |||
| REQUIREMENTS | Reference Marks | Actual Marks | ||
| Need Work | Satisfactory | Outstanding | Exceptional | |
| Conceptual background (based on literature review) | 8 | 14 | 16 | 20 |
| Understanding of main concepts and their business applications. | 6 | 10 | 12 | 15 |
| Analysis and discussion of potential benefits and challenges. | 10 | 18 | 20 | 25 |
| Personal insights and practical considerations | 8 | 14 | 16 | 20 |
| Editing, formatting and overall presentation | 8 | 14 | 16 | 20 |
| Total Marks |
