Introduction

The indigenous people in Australia have suffered through decades. They suffered with the invasion of the foreign people and then by the neglect of their country’s government. This document presents a campaign proposal which has been made to champion the cause of health and wellbeing of this population. This is an awareness campaign which is carried to generate more knowledge about the selected cause amongst the people of this country. The purpose and the goals of the campaign is to bring the issue in the light and promote the government as well as non-government bodies to work for the upliftment of this population particularly in the area of health and wellbeing.

Government and the non-government bodies operating in the health sector

This campaign is targeted to influence the decision-making of the Government and the non-government bodies operating in the health sector. This campaign will provide the information and knowledge about the dismal state of the health and wellbeing in the chosen population (Henson et al., 2022). The campaign will help in creating a mass awareness so that there is a public approval for increasing the governmental and non-government efforts and support to the identified population.

Implementation of the campaign

The proposed campaign will be launched on both digital and print media. Efforts shall be taken to create awareness amongst the largest pool of population. The organizers of the campaign will take steps to gather information from research evidences. These will be launched through posters in the health organizations particularly located in the regions which have maximum indigenous population. The students who are studying to enter the health care sector of this country will be approached through social media platforms. These are Instagram, Facebook, Pinterest etc and are actively used by students (Bright et al., 2020).

Public activities shall be carried out like discussion on the social media platforms. There will be organization of street demonstration in the educational institutes for creating awareness about the issue and for bringing the matter to light (Yousuf et al., 2020). A separate website for the campaign shall be created for attracting the students who are the like-minded citizens for this cause. There will be daily updates and point of discussion. This would be helpful in giving idea for starting a discussion at a public platform. Hence, a public opinion will be created and the identified population will be supported. The students will be asked to vote on various issues related to the health and wellbeing being neglected by the government and the non-government bodies in the countries. They will be asked to give their solutions and hence, discussion on the best solutions can be started on the social media platforms.

The above given efforts will help the campaigners in starting off a public discussion. The creation of a public opinion will help in generating more support from the population which has the power to vote. Hence, this will be beneficial in influencing the actions of the government and the non-government bodies in the country. This will help in influencing the decision-making of the authorities in the identified sector. Hence, the indigenous people will be benefitted as their undiscovered sufferings will be brought to light. They will be therefore, supported so that their life can be improved.

Conclusion

The success of the campaign has to be ensured by the campaigners. This can be assured by assessing the number of followers on the social media platforms and their likes on the social media posts. The other public activities which have been carried out are assessed for their success on the basis of the number of people who gathered for supporting the cause. The people who participated in the voting of the issues and provided their solutions for tackling the identified issues.

The desired public opinion can be then created. This will help in influencing the decision-making of the government decision-makers. This will help in identifying the issues related to health and wellbeing of the indigenous population in the country which are the most important. Further, the public activities will also suggest solutions which can be implemented by the government authorities. The non-government bodies will have their decision-making influenced as there will be awareness on the identified issue at a mass level. They will have to respond to it with their efforts in this direction so that they are themselves supported in the larger public. Hence, with these efforts it is expected that the identified issue will be brought to light with the help of this campaign. Therefore, the sufferings of the indigenous people in the country can be eliminated.

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