Hospitality Investigations: Extended Research Proposal

Hospitality Investigations

2022/23 ASSIGNMENT REMIT – DOCUMENT UPLOAD

Programme TitleBA/Fda CAM
Module TitleHospitality Investigations
Module Code1862
ASSIGNMENT TITLEExtended Research Proposal
Level5
Weighting100%
LecturersSophie Murphy
W/C Hand Out Date20/02/2023
Due DateBy 17:00 on03/05/2023
Feedback Post Date25/05/2023
ASSIGNMENT FORMATFILE UPLOAD (DOCUMENT)
Essay/Report FormatOther (please state in “Assignment Task” below)
Assignment Word Count A maximum of 2,500 words
Submission Formate-SubmissionIndividual

ASSIGNMENT TASK:

This assignment requires you to produce a social science research proposal, which focuses on a contemporary topic or issue within the hospitality industry.

TASK GUIDANCE & MARKING CRITERIA :

Please use the assignment template provided (WITHIN THE SUBMISSION POINT) as a guide to completing this assessment. If utilised correctly, this will ensure that your proposal includes the following:

1. A proposal introduction/introduction to research

– This section should provide a brief introduction to research/the importance of research within your industry, the purpose of research proposals, and an outline of your proposal structure. (approx. 100-150 words, contributing to 5% of your overall mark)

2. A proposed aim and set of objectives, for a possible future research paper.

– Your aim should fit the SMART criteria discussed in class.

– Your objectives should be clear and logical, providing clear steps for achieving your research aim. You should have approximately 4 objectives. (approx. 100-150 words, contributing to 10% of your overall mark)

3. An introduction to your topic area, including definitions of key terms, and a rationale for the study.

– Your rationale should focus on analysing the need for/purpose of your research and evaluating who/what may benefit as a result of your project

– It should be clear and convincing, with reference made to existing/contemporary academic or industry research and publications, and/or recent figures/statistics, to support points where appropriate. (approx. 300-400 words, contributing to 15% of your overall mark)

4. A critical review of the existing research/literature which provides a theoretical framework, in relation to your chosen topic.

– Your literature review should make reference to a range of relevant textbooks and journal articles.

– Existing research findings and author’s viewpoints should be compared and contrasted.

– Your review should be critical in nature and should be underpinned by appropriate theory.

– It should be organised into key themes, or chronologically if reviewing how a topic has evolved over time. (600-700 words, contributing to 20% of your overall mark)

5. A critical discussion around the planned methods for the research.

– This section should identify the proposed (primary and/or secondary) methods to be employed in order to achieve the projects aim.

– Planned methods should be clear and justified in relation to achieving the projects aim/objectives. Key research texts (see reading list) should also be used in support of points.

– Good planned methods sections will be critical/evaluative in nature and consider the following five areas; the overall approach to research, the selection and design of data collection tools, possible sampling approaches/techniques, procedures for collecting data (to include ethics), and possible data analysis techniques. (600-700 words, contributing to 20% of your overall mark)

6. A proposal summary

– Within this section, you should summarise the key points made within the proposal, evaluate any possible project limitations, and make recommendations for the full research project (this may include a project timeline). (300-400 words, contributing to 10% of your overall mark)

Total word count: 2,000 – 2,500 words

Please also include: a title page, contents page, any relevant supporting figures, a reference list, and supporting appendices (if applicable). Appendices are optional, though you may wish to include a literature matrix, a theoretical framework diagram, or an example research tool (copy of a questionnaire/interview/focus group questions, observation checklist etc.). These aspects do not count towards the word count.

Please remember to:

– Write in 3rd person and with good academic style.

– Ensure that you follow UCB guidelines for referencing and the presentation of work (including the presentation of figures, tables etc.)

– Ensure that ideas are communicated clearly, and that work is effectively poof-read.

The language you use, your academic writing style, the works structure, your referencing technique, plus any ‘additional efforts’ made to include relevant supporting appendices or information will contribute to 20% of your overall mark.

E-SUBMISSION GUIDANCE:

  • This assignment will require you to submit your work by uploading a document in Word or PDF format to Canvas. Please follow this online guide on document submissions and contact the DICE team if you need any further support.

LEARNING OUTCOMES:

1. Formulate an appropriate research aim and set of objectives, in relation to a contemporary topic/issue to be researched.
2. Demonstrate the ability to develop a theoretical framework and literature review, in relation to the chosen topic area.
3. Demonstrate an ability to plan and design a proposed research methodology; evaluating, selecting and designing appropriate, individual data collection tools.
4. Present a summary and critical evaluation of a proposal, considering future research.

SKILLS OUTCOMES:

  • The skills outcomes to be developed by completing this assignment can be found here.

GENERAL ASSIGNMENT GUIDANCE:

Teamwork and ITS AssessmentShould this assignment require you to work as part of a team, you will receive an individual grade based upon your performance as well as personalised feedback. The module leader will explain how your individual grade and feedback will be determined.
Importance of Word Count and Presentation TimingsAssignment word counts and presentation timings should always be observed. Ignoring a word count increases significantly the risk of your work losing marks because it lacked focus and clarity.  Students will be required to state their word count on all submissions. A 10% leeway will be allowed – so the maximum a student should submit will be the word count + 10%. The word count will exclude: The title pageThe contents pageModels, graphs, data tables and other exhibited figures or images Lists of referencesAppendices (these should be kept to a minimum) In addition, timings must be observed for assessed presentations for the same reasons. 
E-submission 
Cut-off date for late work 
Grading criteria 
Plagiarism 
Extenuating Circumstances 
UCB Referencing Guide 
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