Trimester 2, 2022
Case Study
Word Limit: 1,250 words (excl. cover page and reference list)
Marks: 25% of final grade
Submission: Sunday, 4 September 2022 (end Week 9) before 11:59 PM via Turnitin
Word count: (excluding cover page and reference list)
Date submitted:
Please delete this page before submitting your assessment.
Instructions
Instructions
The case for this assignment is Cadbury Case Study. The case is provided in the Assessment 4 folder.
Please refer to Chapter 4 of our textbook (MGMT3) and the week 6-7 lesson slides for the relevant theory.
Your responses will be graded based on accurate use of evidence from the case, textbook and external resources; application of the theory and clarity is vital.
Questions
- Define and discuss the concept of ethics. (2 marks) (100 words)
- Define social responsibility and explain if ethics and social responsibility are the same thing. (3 marks) (150 words)
- According to your textbook, there are six factors that impact ethical intensity when making decisions.List and define each of them. (3 marks) (150 words)
- Identify any two of the above factors that you think Cadbury has considered in their attempt to reduce greenhouse gas emissions. Explain your choices. (3 marks) (150 words)
- Define advocacy groups (1 mark) and analysehow advocacy groups may have impacted Cadbury’s organisational environment (1 mark) andplanning process (1 mark) in its attempt to make continuous improvements to the efficiency and sustainability of the factory. (150 words)
Provide definition of advocacy group
Whats your understanding of the world impact? Opportunities/Threats?
Planning process? Provide examples of the way/s advocacy groups may influence cadburry.
More research on internet
- According to your textbook, there are four strategies for responding to social responsibility problems. List and define each of them. (4 marks) (200 words)
- The makers of Cadbury, Mondelēz International, and Fairtrade announced a new partnership to help more cocoa farmers, families and their communities. Can this type of social responsiveness action be described as reactive, defensive, accommodative, or proactive?Justify your answer. (2 marks) (100 words)
- Imagine you are the CEO of Cadbury. It is your responsibility to approve the decision of having new partnership with Fairtrade. How would you approach this decision? Which principle/s would guide you in making this decision and why (1 mark) (50 words)
- Define the term stakeholder. Justify whether or not the cocoa farmers, families and their communities are an important stakeholder group to this decision of Cadbury partnering with Fairtrade? (2 marks). (100 words)
- Explain if/how you would engage these cocoa farmers, families and their communities in the decision-making process (2 marks) (100 words)
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